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Showing posts with label Adsense. Show all posts
Showing posts with label Adsense. Show all posts

Adsense Channel

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Adsense Channel:

If you have multiple sites or multiple directories in your site for different subjects and you have placed Adsense codes in your site, I am sure you would like to know:

(a) from which site or directory you are earning the most / least, (b) which Adsense ads are being clicked and (c) from which page?

CREATE CHANNELS FOR EACH SITE

To get separate stats for each site / section / directory/ page with Adsense, you need to create channels for each one. Create a channel with a relevant name and generate a code for that
channel. Paste that particular Adsense code to the concerned pages / sites.

GET CHANNEL STATS IN REAL TIME

Google now provides Channel Data in real time. Earlier, it used to provide data for '2 days before'. Follow the procedure mentioned below :

1. From 'Date Range' drop down menu, select 'today'.

2. Check the radio button : Group data by 'Channel'.

3. On the right hand panel, check the radio button 'Channel data'.

4. Click on 'Select ALL' at the bottom of channel list.

5. Click on 'Display Report'. Now you get the seggregated report for clicks generated for each channel.

WHICH ADS ARE BEING CLICKED AND FROM WHICH PAGE?

It is very important to know that which pages / sites are generating good Adsense revenue and which are not. We can work upon those poorly performing pages. If we can get to know about which ads are being clicked, that would make us feel more informed for many obvious reasons. Currently Google does not provide this data. But you can still get it from a very nice and detailed free web stat service, Add Free Stats.Add Free Stats provides a very detailed web stats which satisfies most webmasters. You may open a free account at : http://www.addfreestats.com, get the code and paste it at the bottom of each of your pages. Make sure that in 'Your Account' section you mark 'Yes' for 'Exit link tracking'.Now check your stats at Add Free Stats, and you will find a "A" icon beside the visitors' ip. That means that visitor has clicked on an Adsense code. Place your mouse over the icon, and you can see which ad has been clicked. You can also generate a separate report of pages that have generated Adsense click. Select 'Exit Links/Adsense' from the drop down menu marked as 'Pages'. Here you get a folder icon named Adsense, the number of Adsense clicks etc. Click on the Adsense folder icon and you get the number of Adsense clicks on each page and which ads are clicked on that page. Click on the 'hour glass' icon and you get the CTR, PV too for each page. I am no way connected to Add Free Stats. I am just a happy user. Any webmaster working seriously towards Adsense earning, must have this tool.

AdSense: Choose your weapon(s)

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AdSense: Choose your weapon(s)


Google currently offers three programs: AdSense for content, AdSense for search& Premium AdSense.

AdSense for content AdSense for content is the main AdSense program – contextually targeted ads are displayed on your webpage, and you get paid for every click. These ads are specifically targeted to the content of your webpage. Consequently, if you change the content of your page, the ads that are displayed would also change. AdSense allows you good control over what ads get served, since there might be some obvious problems if it didn’t. These include:

Blocking Ads:While the ad selection is automatic, you can block unwanted ads – such as those from your competitors. You just tell Google which companies to block from your sites.

Reviewing and filtering Ads – semi-automatic: Google has its own strict policies for ad content (no profanity, no racial discrimination, etc). These are filtered out automatically from your point of view. Additionally, you can choose to block additional content through custom filters. This is slightly different than blocking an advertiser, since with this method an advertiser you generally
allow may submit ads that would individually be filtered out.

Allowing the publisher to select an ad: In the rare case where Google’s content engines can’t make a clear match of ads to pages, they will let you pick which ads you want served. If you don’t pick, you’ll get public service spots.

The look-and-feel of Ads can be customized:
Ads shouldn’t look out of place or be jarring on your website. Google allows you to customize colors and layout. You can choose options provided or have your own custom layout and color applied to the ads. The advertisers have no control over this; as the material appears on your site, you can and should select how it looks.

Tools for analysis: Tracking and analyzing the performance of any marketing campaign is critical. Google AdSense provides a range of comprehensive online reports that allow you to monitor and analyze your earnings as well as the performance of ads by many metrics, including size, color, and so forth, so you can make adjustments to maximize the value of the placements.

AdSense for Search:This is another program whereby Google allows you to ad a Google Search box to your website. By doing this, visitors to your site can search the entire internet from your website itself. In a way, your site becomes a host to Google. Except you make money!The search results page that is displayed when a visitor on your website searches through the search box on the site itself, also displays Google Ads (AdWords ads) next to the usual listings, just as it would on Google.com. If the visitor clicks on any of these Google Ads, you get paid as well. Thus, with AdSense for search you can enhance your income potential beyond what just the content of your actual site can provide. AdSense for search offers all the same options and controls as AdSense for content. These include ad customization, ad filtering, monitoring and tracking results, and so on.

Google AdSense Premium service:
The AdSense Premium service provides advanced functionality and features, provided your website qualifies for it – which in fact very few sites do. As a base requirement, your website should received at least 5 million search queries or 20 million page views a month to qualify for the Premium service. (We’re betting if your sites qualify for this level of service, you already know all about AdSense!)

Adsense

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Discover How to Turn Your Web Site's Content Into Cash!


Want to make five or ten or twenty thousand dollars a month automatically and be paid by one of the biggest Internet companies in the world? We’ll describe what AdSense is, how it works, how to get started, how to maximize the program, and where to go from here! Ready? First let’s examine what AdSense is and how it works.

Figure: A perfect example how the add placement

What is Google AdSense?


Google AdSense is an ad-serving program that places ads that “make sense” –specifically, that make sense based on relevant content, and assumptions about who might be interested in that content. AdSense is an application of the broader concept of Contextual Marketing. Contextual Marketing is just what it sounds like On a website about custom cars, you might have an ad for fancy wheels or car care kits. On a website about off-roading, you might have an ad for durable truck tires or spotlight rigs. A hockey site might advertise hockey sticks…and a tennis site, tennis shoes. Contextual Marketing just means aligning the ad serving with the context/nature of the website and its audience, the same way like items are grouped in a store. And the “context”
can be cut much finer than website level, it can be page level, article level, and so on, so the ads always match the material they are appearing near, and thus, appeal to the interest of the reader/buyer at any given moment.

So what’s in it for you – the website publisher/owner? That’s easy. Every time a visitor to your site clicks one of these ads, you make money. The better the ads are targeted, the more clicks you get, the more money you make. AdSense displays easy-to-read, text-based, relevant ads that don’t overshadow the content of your website or annoy visitors. Actually, you have seen hundreds of these ads yourself, as you’ll realize in a moment.

Today there are probably only a few places in your website that can directly make you money, if any. The magic of Google AdSense is this: It allows you to earn money through every page of your website. On top of that, with algorithms used to align ad content with page content Google automatically selects and displays ads for your website that are likely to generate the highest revenue for you.
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