Traffic Generation - Methods To Avoid

Traffic Generation - Methods To Avoid

There are many ways to get traffic to a site. You will most likely do research to find out about those traffic generation methods. Methods such as article marketing, forum marketing, pay-per-click advertising, social networking, blogging, and social bookmarking all work very well. But in the world of Internet Marketing, there are also traffic techniques that you should
avoid, for various reasons.

1. First, do not ever pay for traffic from a site that promises you a great deal of traffic in a short amount of time. The traffic that you get will not be targeted, and will be of no use to you at all. The same applies to traffic exchange sites. In fact, many of these sites are scam sites, and the traffic that you get will actually be automated traffic, not real traffic. Pay-per-click advertising, or
PPC as it is known, is not the same as these sites that promise traffic for a fee. Go to Google and do a search for “buy website traffic” and make sure NOT to buy from any of those, because this is useless traffic that in the end will get you banned!

2. Do not spend hours, or even use automated software to submit your site to free classified ad sites or free for all link sites. This only results in lots of spam for you. It does not result in traffic.
There is one exception to this rule: Craig’s List works very well and it is free. The only catch is that you can’t post identical ads in different categories or regions. You have to change the ad each time. http://www.craigslist.com/

3. Don’t use pop ups. People hate these, and most people now have software installed that keeps pop ups from popping. Avoid other irritating elements on your site as well, such as blinking text and music, and colors that clash. Your visitors will hit the back button in one second flat! Besides – popups are against the Adsense TOS.

4. Don’t use false statements or exaggerated statements in your advertising. This may get you traffic, but it will irritate the traffic, and they won’t click on links. All About Residual Income With Adsense. Instead, they will either close the browser, or hit the back button. You may not be selling anything, but this is false advertisement none-the-less, and it makes people very angry.

There are two huge mistakes that many newcomers make:

1. The biggest is doing nothing at all. You can build a site, but if you don’t advertise it in anyway, you are not going to get a drop of traffic.

2. The second biggest mistake is not tracking your advertising. If you don’t know what works, and what doesn’t, you will be wasting time and possibly money.

Track all of your advertisements to see where your traffic comes from, and where it doesn’t come from. In the end, you will be glad that you did. Overall, that’s all that you need to avoid. Other than that, you need to make sure that you are using proven site promotion techniques, which are listed above. These other outdated methods simply do not work. They are not worth your time,
effort, or money. You need to know where the traffic comes from, and you also need to know how well your ads are performing. You may have a great amount of traffic, but few clicks. It’s important to track the traffic and the ad performance, so you know what to fix! Make sure to visit the Six-Bucks.com Subscriber Bonus Area for more FREE in-depth reports on traffic generation as well as FREE adsense ready sites.

Submit to DMOZ

Submit to DMOZ

DMOZ is an open source directory and its edited by human. Actually there is no easy to trick it but you can gain a handsome traffic on this. Most of the search engine use DMOZ article to find out the relevant contents. DMOZ in a human edited where if submit your site then it will be reviewed by humans hands and it might took 6 months, 1 months, 1 week or even one day depends on your site contents as well as uniqueness your site have.

Read the submission term before you submit your site if may bother though but if u find uncomfortable then don't submit it but if you like to submit then try to best out of it.

The website address: www.dmoz.org.

Here are some steps to follow:

Step one: Determine whether a site is appropriate or not

1. Mirrored site are not allowed
2. Duplicate site with different URLs
3. no cheating-Do not submit the same URL twice.
4. NO redirects
5. No illegal contents, no copy to another site or not any child phonograph
6. No under construction site
7. Submit to appropriate language

Step two: Do a quick search that you site is not already listed


Step three: Select the best category and then directly go to dmoz.org and select suggest URL and then put some information and then everything occur nicely.

Build your fortune

How website bulid Your fortune

One of the best thing of AdSense is that anyone can make money with little effort and secret is how you attract your users, existing users and new users.

Commercial site: Lots of people in every minute build website on a purpose to earn better especially earn from home on this note and putting ads on a expectation that some user will click those. They are concerned that people might be put off buying if their browsing is interrupted by intrusive ads.

That's absolutely right. If your ads is Intrusive then you are going to annoy your users. But if you implement all the strategies then i recommend that not just increase your users rather increase your contents. Because everyone who reaches your site will not buy, some just watch and close the window or some one just take the contents for preparing any kind of reports. And you wouldn't paid by those users. Put AdSense in right page in the right way and you will make more money.

Information site: Information site is the most relevant site to put ads because, those users who come not only for information, they also visit to find more information and that's it, the AdSense will provide the relevant ads for them and you can earn on those click. If you designed a site that teach people then AdSense is the ideal bridging for you.

For owners of blogs: Blogs are simple intended to know people and share information to each other. But many blogger has discovered that with the help of blog AdSense earning will be better. That's really true, why should you post something without any outcome. Because you know that there is something for you, so you interested on AdSense and blogs.

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Google's AdSense Soon To Have New Rival

Google's AdSense Soon To Have New Rival

A large part of Google's multi-billion dollar annual turnover comes from its nifty AdSense advertising program. The software enables website owners to drop in a piece of code to their pages that then serves advertisements provided by Google.

How Does Google AdSense Work?

It all works dynamically and the adverts that are displayed based on the content of the page. So if a website owner places the Google AdSense code on a page about holidays then holiday ads are delivered onto the page automatically by Google.
Everybody wins because when people click on one of the ads - the advertiser gets a visitor, Google can charge a rate for the clickthrough and the website owner who is serving the ad gets a share of this revenue. It's been an excellent model for all parties concerned and especially as Google has enabled even small website owners to take part which means accumulatively Google's advertising real estate is absolutely vast. Is The Monopoly Over? But there may be trouble ahead for Google as, according to sources at CNETNews, Yahoo! is planning a very similar service to challenge Google's.

The two search giants have been up against each in the search advertising arena already but it is only now that Yahoo! seems poised to launch a monopoly-breaking attempt on Google's AdSense program. This is all great news for smaller website owners as it means the two search goliaths will be vying to provide the best service and offering the best rates to compete for the lucractive ad space. When Should You Accept Advertising On Your Website?

Well it's a difficult call. Do it too soon and you risk deterring visitors from staying on your website. Do it too late and you'll find that when you DO finally implement it people might not have seen it coming and they may leave your site in droves!

The best policy to adopt is, just like Google, to focus on RELEVANCE. Don't bombard your visitors with advertisements that are totally unrelated to their needs or interests or totally separate to the content you provide on your website. And remember - often times it can be better to foster relationships and trust with your visitors with one eye on the longer term view rather than hit them with ads to make a small amount of cash in the short-term.

How To Get Banned From Google Adsense In Just 2 Clicks

How To Get Banned From Google Adsense In Just 2 Clicks

The darkest nightmare a hardworking affiliate webmaster fears is receiving a dreaded Google Adsense Warning, or even worse, a notice that Google Adsense has been disabled for the entire account.

The notice starts out like this:

"It has come to our attention that invalid clicks have been generated on the ads on your web pages. We have therefore disabled your Google Adsense account. Please understand that this step was taken in an effort to protect the interest of the AdWords advertisers."

Some webmasters use Google Adsense to generate 100% of their website income and the account may hold many different websites. In that case, every website is disabled at one time. An automatic disqualification can be devastating, especially when Google has no obligation to explain its decision in detail. Not only does the account become disabled, but also existing click-through earnings are refunded back to the advertisers. Life gets tough, but is it that easy to get an account banned? Yes it is. The terms of service every Google Adsense Webmaster accepts, describes the easy do's and don'ts.

Do use the Adsense approved formats only
Do keep your click-through data and income private.
Don't display Adsense on registration or thank you pages.
Don't use Adsense code and a competitor's content-targeted advertisement on the same page.
Don't encourage anyone else to click on ads.

For a complete list, read the Adsense policies and terms
https://www.google.com/adsense/policies
https://www.google.com/adsense/terms

The easiest method an account can be banned is by a Webmaster clicking on the site's own ads.
Just how many click-throughs are needed to get a site banned isn't exposed, but Google Adsense watches for multiple clicks from the same domain. One person was banned who clicked twice from the same domain within a 24-hour period. That doesn't mean that is Adsense policy, because Adsense appears to place suspect sites on watch status until the action is duplicated.
Spikes in click-through percentages are hefty red flags. Those are the changes worth becoming proactive over by emailing Google Adsense. A site that rises from a consistent 1% click-through rate to a 10% click-through rate on one day could become suspect. The actual percentage that creates the flag isn't made public for obvious reasons. What's the safest way to protect an account? Don't click on the site's own ads ever.

Secret To A Successful Google Adsense Campaign

Secret Recipe To A Successful Google Adsense Campaign

Google's Adsense program is a great way for website owners to finally make some money for all their hard work. Google Adsense ads are mainly text ads that use the powerful algorithm of Google search to carefully match and target ads to the contents of a webpage. Google has recently started including fancy graphical ads into their arsenal.

Adsense has been considered by some a revolutionary program that blurs the lines of the digital and financial divide. No longer are just large sites such as Cnn and Aol making large advertising revenue. Today anyone with great content, niche site or even a blog can become apply to become an Adsense publisher. Adsense publishers have enjoyed this program, with many people saying it has one of the highest payments per click in the industry. One complaint has been persistent since the introduction of the program, the quality of Google's Adsense publisher reports. Adsense publisher reports leave much to be desired. Google has introduced channels as a means for publishers to distinguish how many times an ad is displayed in a certain location or how many times that particular channel is clicked, but that's about it. It's not really much reporting when you compare it to other programs.

People ask me all the time, how do you do so well on your adsense campaign? Normally I kept that information secret, as a recipe for a successful campaign, but today I'm going to share it with you. One thing I hated so much as an Adsense publisher was that I never new exactly what ads were being clicked, specifically what was my visitor interested in? Using channels didn't let me determine specifically which page the ad was on that they clicked the ad on. Using Google reports, I couldn't determine who was referring valuable traffic to me, was it the search engines, was it link exchanges, directories? Google's reporting, outside of how much I made, really didn't report anything. Not doing anything about it and being ignorant of all this important information was my worst mistake. Google has all these stats because they know it's important, so why shouldn't the publishers too?

Ok, it's getting close to the part where I tell you my secret to Adsense success. I'm pretty skeptical about buying software that I can't change or modify to fit my own purpose, so I guess I'd say I'm an open-source man.When I finally found an open-source program that claimed it could give me the stats I was looking for, I gave it a real look. It's called Asrep , written in PHP and Perl (yes, that's two choices). Asrep is the premier adsense monitoring script. It's the swiss army knife every Adsense publisher should have in their back pocket.

First, before I get into anything, the small code that you add does not alter any Google code, and it does not violate their TOS, we actually asked, yes, you can exhale now. How exactly does click tracking affect your Adsense revenue your probably thinking? I'm getting to that answer, just bare with me a little longer. Normally on any given day I'd log into my Adsense account and be happily surprised, not alot of clicks but I did make a good amount from them. I wish I knew what that ad was, or even what keyword caused that ad to show, because I'd certainly want to target those higher paying ads for my site. Now you don't have to wish, with Asrep you can actually get detailed reports on just about any Adsense information you could want to know. When I say all the information you'd ever want to know, I mean all. I'm talking about serious reporting Google hasn't even thought of giving publishers, for example the click thru rate of a particular referrer. Yeah, you heard that right, now you can actually find out which traffic is being converted into clicks.
Still being ever skeptical, I decided I need to take a little test drive of Asrep, seeing is believing. It took all of 3 minutes to install, and another nice thing is that it works on multiple domains too, so you don't have to do multiple installations. You'll be able to get Geo-Ip information so you can determine where your visitor is from. This program is perfect, for those who are scared about losing their hard-earned account to Click Fraud, or even the suspicion of it. We all know that click fraud is one of the plagues of our industry and once your site is suspected of it, you might as well throw in the towel. Don't be the victim, now you can be proactive in combating click fraud be letting Google know about repetitive clicks from a certain IP address, before Google lets you know!
Now that you can see which traffic gives you the best click thru rate you won't have to waste your time with bad ad campaigns.

Now that you know which pages give you the most clicks you can improve their look and target more traffic to them. Now that you know which ads give you the most revenue per click, you can target them better with your page content. It's all about the Adsense Reporting and thats my secret recipe to running a successful Adsense campaign, that and staying on top of Adsense News. I hope this helps out everyone who have been considering running Adsense on their website.

AdSense Stats and Performance 101

AdSense Stats and Performance 101

As more and more people are getting into the AdSense game, there seem to be many questions asked again and again by the newcomers. Here, I have compiled detailed explanations to some common AdSense terms, facts, and performance tips.

Terminology Real Stats (Figures based on actual performance tracking updated several times a day) Page Impressions: The number of times an ad unit (a collection of 1 to 4 ads). If you have two ad units on a page, then every time the page loads you get two page impressions. Page Impressions DO include PSA (Public Service Ads) and Alternate Ads.
Clicks: The number of times someone clicks on an ad. Clicks on PSA will be included in this stat as well.

Earnings: Money you’ve made.

Derived Stats (Figures calculated from the real stats)
Clickthrough Rate: Clicks/Page Impressions. It is expressed as a percentage.
Effective CPM: Earnings per thousand page impressions. Calculated by 1000 X Earnings / Page Impressions
EPC: Your EPC is not displayed because it does not really matter. EPC stands for Earnings Per Click (Earnings/Clicks) and is frequently talked about.
Facts (What we discovered)

1. Stats Update Frequency/Delay: Although AdSense stats usually updates every couple hours, you don’t need to panic at all if you see no change in your stats for over 12 hours. Even if other webmasters are seeing normal updates.
2. Don’t worry about anomalies in your stats during the course of the day. These are not accurate. There could be delays in the update due to one reason or another. Only when you see figures for a new day can you know that the figures for the previous day are not going to change any more.
3. Sometimes the stats are carried forward several days. This happens when Google decides to freeze your clicks and earnings for fraud checking/tracking purposes or server delays. Thus, you may notice your earnings/clicks shoot straight up when you least expect it. It is possible for your CTR to go up by as much as 10% and your CPM to raise $200 over the normal.
4. The update on the different stats are not synchronized. For example, when you check your account, the page impressions may be freshed updated, while the clicks and earnings are from two hours ago. Thus, there may be a sharp drop/increase in the derived stats. Due to this, you don’t need to fret over all these little bumps.
5. Often delays in updates foreshadow changes to the AdSense program. For example, slow updates preceded introduction of channels, TOS changes, and addition of new languages.
6. Channels are a great way for you to track the performance of your ad on a particular page/site. If you want to use the same code for all of your pages, you can also use the recently added URL channels. Of course, channel data are delayed by two days.

Performance Tips

1. EPC doesn’t matter! That is because you have absolutely no control over your EPC. Your EPC is influenced by many variables including your webpage content, advertiser’s budget, seasonal fluctuations and more. Thus, the productive thing to do is concentrate on the factors that you have control over such as CTR and page impressions.

2. How well am I doing?
Many of us probably wonder how we are doing compared to other AdSense users, including myself. However, we really can’t get a good sense of the average if Google doesn't disclose their figures, which they don’t. Since people doing well with AdSense generally don’t like to reveal their earnings due to the fear that they may be terminated by the program, any discussion about an average EPC/CTR/CPM is a waste of time.

3. From various experiments by myself and other webmasters, we can conclude (at least for now) that using image/text ads instead of just text ads will dramatically decrease you CTR because of various reasons. (i.e. fewer advertisers, banner blindness etc.) However, the EPC is usually slightly higher.

4. Blend in or stand out? This is completely site dependent. Sometimes, people will never click on your ads unless you “trick” them into doing so, although this is not so good for long term. Other sites will require your ad to scream in your visitor’s face to get good clicks. Do some extensive testing to find out what’s good for your site.

5. Make good use of the URL filter feature. Blocking repetitive (eBay ads) or boring ads (free smilies) will definitely increase your CTR.

6. Large rectangles placed above the fold will often generate most revenue. However, this may not be a good long term solution since such and ad is usually obstrusive and have little aesthetic value.

7. If you run a forum site, you may notice that your earnings are very low. Here is a solution: use a simple cookie-based php script that only displays AdSense ads once every 10 page views -- essentially a counter counts down from 10 to 0 and on 0 displays an AdSense block. Between the AdSense ads, display regular banner ads. Although your AdSense page impressions may be down, you will notice your CTR skyrocketing, and a large increase in overall earnings.

In conclusion: Play around with your ad to maximize your performance, and look at the big picture in your stats!

Treble your Adsense Income in 60 Minutes

Treble your Adsense Income in 60 Minutes

Google's Adsense is one of the most powerful weapons in website publisher's arsenal. It enables you to monetize your sites easily and if used properly can generate a very healthy income. However, if you're not using it properly and maximizing the income you squeeze from it, your leaving money on the table – something we all hate doing. Boosting your return from Adsense can be done very easily and quickly, and you'll be amazed by the results.

I ran Adsense on my sites for over a year before I discovered these techniques, and like many people, I though I was doing pretty well. My clickthrough rates and CPM figures were very healthy, and I didn't honestly think that they could be improved a great deal. How wrong I was. Immediately after I implemented a few quick changes my clickthrough rate more than doubled, and by doing some fine tuning I manged to get nearly three times as many people to click on the ads as had been previously doing so.

The first technique is one that was 'discovered' by the amazingly helpful Debs, on SiteSell's SBI! forums. When I read it originally, it made sense and I decided to goive it a go, but I wasn't prepared for the immediate impact it would have on my income. It involves making only a few simple changes to the format and positioning of your Adsense ads.
Firstly, forget about using banners or skyscrapers. These ad formats are almost universally ignored by surfers. Why?

Because we've all been conditioned to recognise a skyscraper or banner as an advert and as these adverts are rarely of any interest, we ignore them. What's needed is a way of integrating Adsense ads into the editorial on your site as seamlessly as possible. To do this you need to do three things:

1. Use the 250 x 250 rectangle format
2. Make the background color of the ad the same as the background color of your site, or as close to it as possible.
3. Make the ads borderless by setting the border color to be the same as the background color of the ad.

These changes can be made by logging into your Adsense account and creating a custom format. Just select the 250 x 250 ad format, and create a custom color palette. Use the color picker to pick the coor you want. The Javascript is automatically generated at the foot of the page, ready for you to copy and paste into the pages on your site.

Now, you need to position your ads where surfers are most likely to click on them. Research using retina scanning technology has shown that the place that surfers tend to look at first and most often is the top left. I don't know the reasons for this, perhaps it's because that's where we're used to seeing the most useful search engine results (at the top of the rankings) and search engines are the sites we most often visit, so we automatically look at the same place on other sites.
Whatever the reasoning, as soon as I made the above changes to my Adsense ads, clickthrough rates doubled, immediately.

The second technique is much newer and one which is entirely based on my own experience. Google has recently added a new type of Adsense format, called Adlinks. This displays a series of links on your page in the same style of Ad unit as regular Adsense ads. When a user clicks a link they are taken to a page of adverts that resembles regular Google search results. As a publisher, you are paid every time a user clicks one of those ads.

Adventurous soul that I am, I jumped in with both feet and started to trial Adlinks on my most visited pages as soon as it was launched. I'm using the four links in a square box format, positioned top left of my page content. After a few weeks of running Adlinks alongside regular Adsense ads, it's clear that the return on Adlinks is about a fifth to a quarter higher than regular ads. There's no clear reason for this but one explanation may lie in the fact that clicking on an Adlink takes the user to page of 'results'. When a user clicks on one of these, you are paid for the click. If the user finds what they want, great, if not, it seems that they hit the Back button on their browser and try again, just as you would for normal search engine results. Then they click on another result, and you get paid again. So it's possible to be paid more than once from the same Adlink click. Now, this reasoning is speculative, but it does make perfect sense in the light of my Adlinks results.
Finally, Adsense has some excellent tracking statistics that allow you to track your results across a number of sites on a site by site, page by page, or just about any other basis you choose. This is a very powerful tool and you should use it to find out which ads are performing best for you and fine tune your Adsense and Adlink ads accordingly.

So you see, by spending an hour or so of your time making a few adjustments to the Adsense ads on your sites, you can very quickly treble your Adsense income. Give it a go, you'll be amazed by the results.

The One Simple Trick That Can Double

The One Simple Trick That Can Double

I've been working with Google's Adsense program for a while now. If you're not already in the program, why not take a look at it now at https://www.google.com/adsense. I really like Adsense. It makes me money and it's easy to work with. Just some simple copy & paste into your webpage and you're done. Right?

Wrong! You can do it that way if you want. Who knows? Maybe you'll get lucky and get a lot of clicks. But if you're really serious about making a lot of money with the program, you're going to have to tweak it a little.

I've invested quite a bit of time experimenting with the program. When I first signed up, I got some clicks and made a tiny bit of money. That wasn't good enough. I knew there must be a way to get more of my visitors to click on the ads.

Google has a strict policy about not pointing to the ads in any way or asking people to click on them, so there were two things I couldn't do. What else was there?
Then I remembered reading an article once that discussed the psychological impact of colors on the human mind. I started researching everything I could find on the subject.
After a lot of reading, many tests and periods of watching my clicks go up and down, I found the one color combination that seemed to work the best.

Testing previously done at supermarkets had revealed that the same product could pull more sales from just changing the colors of the label. What were these colors? Red and yellow! The combination of these two colors has an immediate impact on the person who sees them. They make your eyes stop and focus. They pull your eyes right to that part of the page. They grab your attention! I'm not sure exactly why the combination of red and yellow does this, but it does. On one of my sites, I changed my Adsense ads to a bright red border and a yellow background with black text and URL.

My click through rate more than doubled with just that one simple change. That's what worked on my site. Your site's color scheme may work better with a slightly different color combination. Try lots of different color variations. Make a change in the morning and let it ride for the whole day. The next morning, try a different set of colors. Change the border, background, text. Change everything you can. Most importantly, keep detailed records of the color scheme you used, click ratio and revenue generated.

After you've done all the experimenting you want to, go back to the most profitable one and let it run for a week or so and see how it does. I'm always trying different colors even after my run of good clicks with red and yellow. There are a lot of color combinations to choose from. You never know when you'll find just the right one.

Using Google AdWords

Using Google AdWords to Increase your Adsense Profits

I had been using Google's Adsense program to generate some revenue from my various web sites. Prior to Adsense, I was never previously paid to run these and did so for a hobby. Overall I was pleased with the income I was generating. The only drawback was that I was always looking for ways to get people to my sites. I enjoyed working to bring in more visitors but felt that if I looked at my earnings vs. the hours I worked, the economics weren't making sense.
Then I figured out that certain sites were paying way more than the minimum .05 cents per click. I reasoned that if I could get pay visitors .05 - .10 to visit. Then if they clicked enough ads that paid much more than I paid, then Adwords could be a viable way to increase traffic to my sites.
So I paid my $5.00 setup fee and added my two most profitable sites. That same day my traffic jumped dramatically and as I thought. Visitors who came in via Adwords were more likely to click other Google ads on my site. My conversions went up and I thought why not put all my sites on Adwords.

This was where some careful research was needed. I found that some sites I run had adwords sponsors who were only bidding the minimum. Remember the concept was to under bid the advertisers on my sites. While my traffic skyrocketed, my expenses for a few sites seemed to outweigh any benefit. When my reports came in it was clear that I needed to use Adwords for only the sites that featured high bidding advertisers. This creates margin for those visitors who come in via paid ads but do not click to my own sponsored ads.
The exception would be if my site was offering a product or service. Then it would be well worth sticking with Adwords on those sites just to get more buying traffic. Because my sites are purely informational I had to watch carefully to ensure I was putting money into Adwords where it was working for me. In some cases I upped my bid on some keywords that were clearly bringing in steady traffic that converted well.

Google's new offering called Websense may change this a bit. By allowing you to put Google's search form on your site and then paying if your visitors search off your site and click other sponsored links it may make those under performing sites profitable again. Time and further research will tell.

The moral of the story is that Adwords is a great way to dramatically increase your profits when using Adsense. Care needs to be taken to see that you are putting your money where it is most effective.

Making Google Adsense

Making Google Adsense

If you have been online for quiet some time you might have noticed those tiny ads on many websites with the little "ads by google" notice beneath them. These ads are called "Adsense", they are paid advertisements and can be a very lucrative income source for the person posting them on his/her website. Whenever someone visits your website Google displays these ads which are very targeted to your websites content. This is what its all about, since people come to your website with a specific interest Google will display ads reflecting that topic. That means that any ad that is displayed fits the interest of the person viewing it. Since Google pays you for each click through this can be very lucrative if done right. Here are just a couple of examples on how you can get the most from Adsense. Focussing on one specific topic helps increase your click throughs because the ads Google displays will be extremely targeted to the topic the person is allready viewing.
For example you could make a website purely on growing flowers. People who visit your website are already interested in gardening and Google will likewise display ads on that topic.
A great tool to check wich keywords might be shown by Google on your website is: http://www.about-adsense.com/adsense-web-tool.html

The more targeted Google's ads are the more click throughs you will get and the more you will earn.Search for the keywords that have the highest bids and optimize your website to them.
When you setup an account at http://www.adwords.com you can use Googles keyword tool to view wich keywords pull the most visitors and how much the advertisers are paying for each click. Some keywords are as much as $100 a click, think of what you earn when you optimize your website to them. Next you optimize your sites content to these keywords, you can do this by either creating content yourself or by using other peoples content.

Remember its all about targeted content, the more targeted your content is the more target Google's ads will be and the more clicks you will generate. Have fun.

Getting Approved by Adsense

I don’t understand why everyone makes Adsense out to sound like some kind of devil. So far, I have a 100% approval rate for my consulting clients. You would think that we spend months developing the site to submit for approval – but to be honest; I spend less than a day (if that!)
What we found is that Google is not nearly as picky as they make themselves sound to be. The trick is to make your site in such a way that you are just providing content; we have found that the less selling you do on your approval site, the better.

Don’t worry, once you’re approved you can use that code wherever you want – so put it on other sites that sell later. But for the purposes of getting approved, try to limit to just content, content and more content!

Now, for the disclaimer before we start talking about how to get your site approved for Google Adsense. I am not a member of Google at all, everything I am about to say is all speculation and experience. I have helped over 50 clients get approved for Google Adsense without having even 1 of them not get approved – we have 100% approval rate on FIRST try. All I am going to teach you is exactly what I do for them.

There are three main elements that I focus on when getting a client approved:

1. Site look and feel – Not that Google wants a $10,000 professionally designed website, but they also don’t want some piece of junk. Make sure to at LEAST have a presentable website – even if it is just a few tables and a solid background color. Avoid using tacky backgrounds or unprofessional color contrasts.

2. Content – The most important – Google believes in content. If you try to get a website with just a few pages approved, I don’t think you will have any luck. You need to have at least 15-20 pages, preferably, 15-20 pages of articles/resources, a.k.a. content.

3. Traffic – Many “experts” say that Google looks to see what kind of traffic you have and that they do not approve new sites with no traffic. My experience says that these experts are FULL of it. BUT, just to be safe, before you submit your site for approval – try to get your site some traffic.

Google AdWords and AdSense

Google AdWords and AdSense - A Dynamic Small Business Marketing

Unless you have been living under a rock for the last year or so, you probably know that Google has become the king of the search engine hill. There are many reasons for this but number one in my opinion is that above all else they put value on content. Today I want to introduce you to two very powerful small business advertising options created by Google.

These two ingenious programs have all but revolutionized the way advertising is done on the web. Warning: If you are thinking..."web advertising isn't for me, I just need a few more clients around the block"...you better read this or be prepared to have your competitors eat your lunch.
Goolge AdSense - Again content is king at Google. This program allows web site "publishers" to add some code from Google and receive "content relevant" ads on their site from other site owners. Here is an example - those ads in the box on the right of the page are delivered by Google and are matched to the content on the page. When someone surfs to the page and decides to check out one of those ads, the web site owner earns a portion of the advertising revenue that Google collects.

The key here is that if you go to a site about quilting, you will see ads about quilting and not about dog grooming. I know this sounds so obvious but Google was the first to really figure this out.
This program has worked so well that some website owners are actually building content specific sites and paying for them solely through AdSense revenue. Small business owners should consider adding this feature to pages on their site for several reasons.

I've already mentioned the fact that there is money to be made, but what many site owners are finding is that because Google is so respected and because the ads are highly targeted...they are no longer looked at by surfers as ads, they are looked at as content.

Some will even go as far as to say that by putting the Google ads on your site you actually better your chances of higher rankings with Google. Google flatly denies this claim and I don't think it is true but I do know that Google AdSense ads should be on every small business owner's site. (Google AdSense)

Channels

Channels

Google recently introduced channels, enhancing AdSense reporting. When a channel is selected Google modifies the java script to include additional tracking. The additional tracking information allows webmasters to track a variety of metrics across their sites. Channels can be used to measure performance on various domains, differences in revenue with various ad sizes, or placement. By assigning each group of pages to a specific channel and comparing results in custom channel reports webmasters can work at increasing their AdSense revenue.

If you have multiple sites or multiple directories in your site for different subjects and you have placed Adsense codes in your site, I am sure you would like to know: (a) from which site or directory you are earning the most / least, (b) which Adsense ads are being clicked and (c) from which page?

CREATE CHANNELS FOR EACH SITE

To get separate stats for each site / section / directory / page with Adsense, you need to create channels for each one. Create a channel with a relevant name and generate a code for that channel. Paste that particular Adsense code to the concerned pages / sites.
GET CHANNEL STATS IN REAL TIME
Google now provides Channel Data in real time. Earlier, it used to provide data for '2 days before'.

Follow the procedure mentioned below:

1. From 'Date Range' drop down menu, select 'today'.
2. Check the radio button : Group data by 'Channel'.
3. On the right hand panel, check the radio button 'Channel data'.
4. Click on 'Select ALL' at the bottom of channel list.
5. Click on 'Display Report'.

Now you get the seggregated report for clicks generated for each channel.

WHICH ADS ARE BEING CLICKED AND FROM WHICH PAGE?

It is very important to know that which pages / sites are generating good Adsense revenue and which are not. We can work upon those poorly performing pages. If we can get to know about which ads are being clicked, that would make us feel more informed for many obvious reasons.
Currently Google does not provide this data. But you can still get it from a very nice and detailed free web stat service, Add Free Stats.

Add Free Stats provides a very detailed web stats which satisfies most webmasters. You may open a free account at : http://www5.addfreestats.com, get the code and paste it at the bottom of each of your pages.

Make sure that in 'Your Account' section you mark 'Yes' for 'Exit link tracking'.
Now check your stats at Add Free Stats, and you will find a "A" icon beside the visitors' ip. That means that visitor has clicked on an Adsense code. Place your mouse over the icon, and you can see which ad has been clicked.

You can also generate a separate report of pages that have generated Adsense click. Select 'Exit Links/Adsense' from the drop down menu marked as 'Pages'. Here you get a folder icon named Adsense, the number of Adsense clicks etc. Click on the Adsense folder icon and you get the number of Adsense clicks on each page and which ads are clicked on that page. Click on the 'hour glass' icon and you get the CTR, PV too for each page.

I am no way connected to Add Free Stats. I am just a happy user. Any webmaster working seriously towards Adsense earning, must have this tool.

Understanding Google AdSense

Understanding Google AdSense

Google AdSense allows webmasters to dynamically serve content relevant advertisements on web pages. If the visitor clicks one of the AdSense ads served to the website, the website owner is credited for the referral. Google's AdSense program essentially allows approved websites to dynamically serve Google's pay-per-click AdWord results.

Website maintenance related to AdSense is very easy and requires very little effort. Webmasters need only to insert a Google generated java script into the web page or website template. Google's spider parses the AdServing website and serves ads that relate to the website's content. Google uses a combination of keyword matching and context analysis to determine what ads should be served. The java script calls the ad from Google and will ensure that ads are served each time a visitor goes to the web page.

Early on Google implemented a filtering system that allowed webmasters to prevent a specific domain's ads from being served on any websites in their account. Ad blocking meant that webmasters could prevent their competitor's ads from being dynamically served on their websites.

Google provides a wide variety of ad formats to match the most suitable option with a website. Webmasters can select from a handful of preformatted towers, inline rectangles, banners and buttons. The ad boxes can be modified by webmasters to resemble the website's color scheme.

Ads can be geo-targeted based on the visitor's location. Advertisements containing content in English, French, German, Italian, Dutch, Portuguese, Japanese, or Spanish are all available.

Keyword Page Content

Keyword Page Content

Each keyword page needs to have quality content that would be of interest and informative to your prospective visitors looking for information. You can develop the content yourself, use existing free information or pay someone to develop the content for you.

As a starter, you should attempt to generate the content yourself. Research each topic keyword and write articles of 200 to 600 words. The articles should be informative and rich in keywords for each web page with an AdSense box. Remember that “more” is better. The more content-related pages you have then the more AdSense ads you will be able to display and hopefully the more money you will make.

If you believe that you absolutely cannot write articles for whatever reason then look for existing free articles on your web page topic(s). You can also hire a freelance or ghostwriter at very reasonable rates to write articles for you. The choice is yours on how you proceed to get content for your web pages.

When you write your own articles, try to write your articles as if you were talking to someone. Plan on inserting the keyword or keyword phrase in as many places that make sense. The keyword density should be in the 5 to 10% range. This means that the keyword should be included about once every 10 to 20 words in the article. In order to help Google determine the theme for each of your web pages with the AdSense box: use headings and subheadings, use "h1" through "h5" tags where appropriate to add attention and make all keywords bold "b" text in your articles.

Contextual Advertising

Contextual Advertising

Google uses proprietary algorithms to determine the content on each page of your web site with an AdSense box. It will identify the AdWords ads that are contextually relevant to your website visitors based on the content of your site. The identified AdWords ads are then displayed in your AdSense box. The ads on your site are the same ads that appear on the right side of a Google
search results page for a specific keyword.

Contextual advertising is the process of displaying ads on a web site that are targeted to the individuals visiting the specific web site. The Google contextual advertising system scans the content text on your web site for keywords on each web page with the AdSense box. Google will display ads on each web page based on what it believes is the keyword theme for that specific page.

For example, if Google determines that the theme of a specific web site is about “fishing” then fishing-related AdWords ads will be displayed in the AdSense box. The ads about fishing are an approximate fit to the context or subject of the web page as determined by Google.
Monetize Your Content Rich Website Every webmaster with high-quality and focused web page content can monetize their knowledge and expertise by using AdSense. You need interesting and informative content on your site in order to bring free and targeted traffic to your web site and capitalize on the AdSense model.

You can generate revenue on your AdSense website on a consistent basis if your web site has a focused theme with targeted traffic. It’s a good idea to have multiple pages with rich content on various topics that are centered around the specific theme of your website. Google can then target relevant ads to display on each web page that contains the AdSense box.

Google performs all the technological work for you to use the AdSense program. After your web site is accepted into the AdSense program, you obtain the HTML code to insert into your web pages from Google. The code will incorporate whatever specific customization you choose for the AdSense box.

It does not take very long before relevant ads appear on your web pages. If the ads are not relevant then you need to modify your content and keywords to help Google isolate the theme of your site. This will involve trial and error.

AdSense Factor

The items needed (I call it the AdSense Factor) to make substantial money using the AdSense program include:

• A website with multiple web pages with a central content theme that draws significant targeted traffic.
• Relevant ads with high click values that are relevant to the theme on each web page.
• A high click through rate by your website visitors.

Website Central Theme

Your website should be based on a specific theme. This is where brainstorming comes into play. You need to spend ample time determining what the theme of your site should be. Generate a list of all your skills, capabilities and areas of interest as you would in developing a niche market.
Select one or more of the niches and identify a keyword phrase to be the central theme of your web site. Identify the “wants and needs” of individuals in that niche that desire information to be satisfied or produce a solution to a problem. In your brainstorming session, identify all the keywords you can that relate to the central theme.

As an example, assume your central keyword theme is “fishing.” Potential supporting keywords could include (depending on the direction you take): fishing rods, lures, tackle, bait, gear, reels, boats and a long list of related items. You then need to develop a separate web page for every keyword item that you use to support the central theme.

AdSense Program

AdSense Program

You need to apply and be accepted by Google before you can display the AdSense ads on your web site. They are very particular about the sites that are eligible and accepted. Google’s name is on the ads and they cannot risk hurting the perceived value of the AdSense and AdWords programs.
Google requires you to comply with their program policies if your website is accepted into the AdSense program. Otherwise, your website may be dropped from the program.

Your site must be content-focused to be accepted. Google wants sites that offer high quality information or rich in relevant content. You should have lots of interesting and informative content for your site visitors.

As previously mentioned, AdSense is a program in which you get paid for your web site visitors clicking on targeted AdWords ads placed on your site. A click through is when a visitor clicks on one of the ads. The ads are placed in a display box that you put on your website in a location that earns you money.

You have a chance to make a significant amount of money if the AdSense box is placed in a strategic location on your site and you have sufficient targeted traffic.

The AdWords advertiser pays as little as $0.05 per click up to $100 per click depending on the unique keywords. The AdWords campaigns are usually budgeted for a specific period of time by the advertisers.