AdSense Opportunities: RSS and Blogs

AdSense Opportunities: RSS and Blogs

Adding Google Ads to your RSS feeds RSS (Really Simple Syndication) has gained huge popularity on the Internet. RSS is an XML document format that organizes and stores news-like content from various sources into one source. Think of it like a news wire service, the kind of stuff that scrolls along the bottom of cable channels. A large percentage of the “news” items you find on any website that is not a major news portal got there through an RSS feed. Google has introduced a specific program known as AdSense for RSS. Although, it is under beta testing currently (mid 2005), you can join this program now and start making money with it. RSS offers a variety of interesting content options that most websites themselves can’t match. Google AdSense for feeds has its own set of policies. These can be accessed at: http://www.google.com/support/adsense/bin/answer.py?answer=20134 Like the AdSense program, you must follow all guidelines in order to be accepted for the AdSense for feeds program.

Placing AdSense ads on your Blogs Blogs are similar to RSS feeds in concept except they usually have one author rather than an aggregate of sources of the material they contain. Blogs (short for Web logs) are simple web pages where you can write articles and other content on a variety of topics, and both the famous and the unknown use these online diaries to share their thoughts, post pictures, and so on. The public can view this content and even comment on it in most cases. Due to the considerable amount –and unlimited range – of content on Blogs, it may make sense to place AdSense ads on them. In fact, it is much easier to generate revenue from Blogs as
compared to other web pages, at least in theory.

• First, blogs are full of content, most of which is original most of the time.The content may not be “good” from a human reader perspective but it is usually “good” according to Google’s scans. Thus, getting approved by Google AdSense may be easier.

• The content presented on the blog, in many cases, is quite diverse which,unlike a website that needs to be “about something” can be excused by the “everything and nothing” nature of most blogs. Consequently, the possibility of Google finding targeted ads that are relevant may increase.

• Google AdSense works only with those websites that are already indexed by Google. Blogs get indexed far more easily than regular webpages. Some blogs get indexed in as few as two to three days of submission.Thus, the chances of getting approved by Google AdSense increases.

• Blogs can be created at practically no cost – much cheaper than commercial websites.